Why the media are banding together to bargain with Google and Facebook - News Summed Up

Why the media are banding together to bargain with Google and Facebook


OPINION: Local news media, including The Spinoff, Stuff, the NZ Herald and the Otago Daily Times, are seeking Commerce Commission approval to collectively bargain with Facebook and Google. Their free services are powered by highly sophisticated data-scraping that allows them to target advertisements to search and social media users. Australia has shown a different pathAll over the world, media and governments are grappling with how to deal with the relationship between the tech giants and the news media. Over the Tasman, their competition authority has recognised the power imbalance that exists between the tech giants and the local media. The collective involved in the application invites any interested New Zealand-owned and independent media organisations to register their interest by emailing hello@npa.co.nz.


Source: New Zealand Herald November 26, 2021 00:39 UTC



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