ISDIN banks on daily sun protection to accelerate its growth - News Summed Up

ISDIN banks on daily sun protection to accelerate its growth


Born in Barcelona under the warm Mediterranean sun, ISDIN aims to establish itself as a force to be reckoned with in the field of sun protection and skin health. "We achieved 40% growth in 2023, and we aim to continue at a double-digit pace in 2024," explains Stéphanie Barbier, Global Corporate Marketing Director. Photoprotection and sensorialityISDIN is making its mark in South America, where it is the market leader in Argentina and Peru. The brand intends to build on the benefits of daily UV protection and capitalise on the sensoriality of its textures. ISDIN, the only Spanish laboratory with B Corp certification, is also involved in many environmental protection initiatives, including a programme to clean up the Mediterranean Sea, in partnership with NGOs.


Source: Daily Sun February 27, 2024 13:28 UTC



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