And although Black Friday is still a big hit for brick-and-mortar deal seekers, shoppers are slowly but increasingly turning online. Shoppers spent $1.9 billion online on Thanksgiving Day and another $3.3 billion on Friday, according to Adobe. Despite the big numbers over the weekend, there aren't too many shoppers who are finished making purchases this holiday season, according to NRF. The NRF survey asked 4,330 consumers about their Thanksgiving weekend shopping plans and was conducted Friday and Saturday. It did not report how much in total the 154 million shoppers spent.
Source: CNN November 27, 2016 21:30 UTC