Current Canadian women’s national soccer team captain Christine Sinclair and former national team member Diana Matheson earlier this month announced plans for an eight-team Canadian women’s pro soccer league. The video game introduced women’s national team rosters for the first time in NHL ‘22. Former Canadian women’s hockey superstar Angela James became a co-owner of the PHF’s Toronto Six earlier this year. It’s pretty clear women’s pro sports, and the influence of women in all sports, are both growth industries. Larger television deals and more lucrative sponsorship arrangements for women’s pro sports are on the horizon.
Source: thestar December 18, 2022 13:14 UTC