GELLES Linda, what has the demand looked like at Blue Apron over the last couple of months? KOZLOWSKI Toward the end of March and really into the beginning of April is when we saw about a 27 percent uptick in demand. The demand not only came from new customers coming in, but actually a lot of it was from existing customers who were engaging more deeply with the service and people who had previously tried the service coming back and using us again.
Source: New York Times May 15, 2020 15:45 UTC