“It won’t be long before this is an Uber town instead of a yellow cab town,’’ said Evan Rawley, an associate professor of management at the Columbia Business School. “I don’t remember the last time I took a yellow cab,” said Stacey Moorehead, 51, who works in advertising. As the years went on, yellow taxis became popular because the color was easy to spot from a distance, Mr. Hodges said. John Hertz, the founder of Hertz car rental company, started the Yellow Cab Company in Chicago in 1915. Advertisement Continue reading the main storyBut others have never even set foot in a yellow cab.

Source: New York Times January 15, 2017 16:44 UTC