With a distribution of 50 million U.S. households, Newsmax TV reaches only about half the potential cable and satellite audience that O'Reilly's former employer does. “Newsmax TV isn't particularly well known, and none of its shows has much cachet. So although there have been competitors such as OANN, Blaze TV and Newsmax TV, none has ever really broken through. In the first quarter of this year, O'Reilly's replacement at 8 p.m., Tucker Carlson, averaged 2.91 million viewers and ranked third. Would those viewers follow him to Newsmax TV?
Source: Washington Post May 16, 2018 17:21 UTC