((Ryan Remiorz/The Canadian Press))Wind Mobile is rebranding itself as Freedom Mobile and adding to its old 3G network with an LTE network that should be available in every market where it operates by August. The company offers discounted mobile service in major urban centres, but on an inferior spectrum band that has been plagued by slow or dropped signals. The new LTE service, to be first rolled out in Toronto and Vancouver on Nov. 27 and then everywhere else the company operates by the fall of 2017, could change all that. Wireless spectrum FAQ1:28While the company says existing plans will be unchanged, the new LTE service does see some modest price hikes. With the launch of an LTE service, Krstajic said, the time was right to do away with the old name and brand the service as something completely new.

Source: CBC News November 21, 2016 16:01 UTC