Winnebago Industries has been reborn. As a result, Winnebago Industries’ revenues for fiscal 2021 were about $3 billion, about triple its corporate revenues in fiscal 2015. “Winnebago didn’t have the share that it probably deserved and wasn’t participating effectively in most of the RV market. “We compete with two huge players in Thor Industries and Forest River” that collectively enjoy about an 80-percent share of RV sales, Happe said. Especially after its acquisition of Chris-Craft, he said, Winnebago Industries enjoys strategic coherence around a business model “which is families and friends creating tremendous memories in the outdoors.

Source: Forbes March 31, 2021 21:14 UTC