With his $3.5-billion takeover offer for Calgary-based WestJet Airlines Ltd ., Onex Corp. founder Gerald Schwartz of Toronto is buying a gem. Long one of the world’s few consistently best-run major airlines, WestJet has evolved in recent years into a complex, unwieldy enterprise. A second new strategy for WestJet would commit it to proving the world’s best air-travel experience in its core domestic business. For now, senior WestJet management is in denial that today’s WestJet resembles the impersonal Air Canada to which WestJet was created as an alternative. Having the advantage of competing with an unfocussed rival in Air Canada, WestJet has not chosen wisely in emulating AC.

Source: thestar May 29, 2019 19:10 UTC