With citizens everywhere taking their beefs to the streets, wearable advocacy is also back in fashion. Closer to home, fashion brands at all price points are hooking up with causes, and tapping into the power of advocacy messaging on graphic T-shirts. But the new, cooler messaging in this protest revival era is riding a larger fashion wave. Flashy big 80s designer logos, often bedazzled, have returned, as has wearing advocacy slogans and clever riffs across your chest. She suggests L.A.-based TheGoodTrade.com as a place for consumers to start looking for brands — fashion, beauty, food, wellness, travel and lifestyle — that reflect both their style and their conscience.

Source: thestar April 26, 2018 18:56 UTC