Gifts are a great way to sustain event momentum, but they should be artifacts of the experience -- not cheap afterthoughts. Use the following guidelines to give gifts that will wow your clients and attendees. I don't often recommend giving coffee mugs or other obvious gifts, but if you're going that route, go big. They were receiving texts and photos from their spouses showing off the gifts and encouraging them to attend the event the following year. Selecting gifts is challenging, and it can turn into a full-time job when you're buying for multiple clients and conferences.

Source: Huffington Post November 04, 2016 14:13 UTC