Victoria’s Secret Shifts Its Focus to the Bralette - News Summed Up

Victoria’s Secret Shifts Its Focus to the Bralette


Victoria’s Secret plans to embrace a growing customer preference for bralettes and will make up for their lower prices by selling shoppers more of the unpadded lingerie. The company, which is owned by L Brands Inc., will pursue the sale of bralettes and sports bras “very aggressively in the fall season,” finance chief Stuart Burgdoerfer said on...


Source: Wall Street Journal August 18, 2016 18:45 UTC



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