In this note, we take a look at how pricing has trended in the U.S. wireless industry, by using the Bureau of Labor Statistics consumer price index for wireless services as a benchmark and examine the repercussions for the major U.S. wireless carriers. Biggest Decline In Wireless CPI Occurred As Unlimited Plans Went MainstreamIn 2013, T-Mobile ushered in a new era in terms of how wireless plans were structured with its “Un-carrier” offering. However, over the last two quarters, the real price impact has begun to be seen as carriers have re-embraced unlimited pricing plans. This caused the consumer price index for wireless services in the U.S. to decline by close to 9% over March and April alone. How Wireless Carriers Are Likely To Be ImpactedThe shift to unlimited plans is likely to impact the financial performance of carriers for multiple reasons.
Source: Forbes June 27, 2017 15:00 UTC