Twitter says it's looking at subscription options as ad revenue drops sharply - News Summed Up

Twitter says it's looking at subscription options as ad revenue drops sharply


Washington (CNN Business) Twitter (TWTR) is actively exploring additional ways to make money from its users, including by considering a subscription model, CEO Jack Dorsey said Thursday. Earlier this month, rumors flared about a paid Twitter option after the company posted a job opening focused on building a subscription platform codenamed "Gryphon." Twitter's stock surged at the time, signaling investor appetite for the company to find new revenue streams. Shares of Twitter rose 4% in early trading Thursday following the earnings results. Like its rival social networks, Twitter has focused on offering a free service and making money by allowing brands to target ads to its millions of users.


Source: CNN July 23, 2020 14:26 UTC



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