I do have an opinion on what you should do: Stick to 140 characters or less. He described each product in far fewer than 140 characters. Not one of the 2,000 titles I examined were over 140 characters, and most were much shorter. If Twitter expands the new character limit, I will certainly take advantage of it from time to time. For the most part, I’ll try to stick to 140 characters.

Source: Forbes September 28, 2017 13:52 UTC