New York (CNN Business) As vacant apartments pile up in big cities, real estate agents are increasingly turning to TikTok to match twenty-somethings with rentals that are a steal by pre-pandemic standards. City dwellers — or those aspiring to be one — often flock to sites such as StreetEasy, Zillow, Compass, Trulia and Craigslist for apartment listings. But some say they are finding apartments on TikTok, the addictive video-sharing app, where brokers can offer a more thorough viewing and prospective tenants can virtually tour multiple places in just a few minutes. With thousands of people leaving big cities , rents have fallen sharply during the pandemic. TikTok has an edge over real estate sites with its commenting feature, which can create a community and conversations around the listings.

Source: CNN March 08, 2021 17:03 UTC