TikTok's Efforts to Distance Itself From Chinese Parent Stumble Over Talent - News Summed Up

TikTok's Efforts to Distance Itself From Chinese Parent Stumble Over Talent


BloombergTikTok has accelerated efforts to move workers away from China in an attempt to distance itself from its Chinese parent, but the short-video app still counts on local talent to handle some key functions and continues to recruit there. Still, some engineers working on TikTok's algorithms remain based in China, people familiar with the matter said. The parent is advertising jobs in China to work on various TikTok features, such as private messaging, live-streaming and its marketplace functions. Most of TikTok's hiring is happening in the U.S., U.K., Singapore and other markets in Southeast Asia, a company spokesperson said. It is also developing e-commerce on the app, duplicating some functions and models from TikTok's Chinese sister app Douyin.


Source: Bangkok Post December 19, 2022 01:12 UTC



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