Your Web3 Gaming Power-Up Discover GGCryptocurrency exchange giant Binance and pop artist The Weeknd have launched a specially created online space called the “Metaverse Dimension,” in an expansion of the pair’s ongoing partnership. In practice, it's a simple 3D experience in which players can explore a glossy world adorned with imagery from The Weeknd and Binance. Those entering The Weeknd’s metaverse will get an avatar and virtual outfit, styled in campaign imagery and branding. Binance says that users who solve puzzles integrated within the digital experience can potentially win tickets to future Weeknd concerts, along with exclusive merchandise. The latter platform was co-founded by NFL star Tom Brady, and The Weeknd ultimately released his own Ethereum NFTs through it.

Source: The Nation June 17, 2023 01:04 UTC