It’s a good reminder that even though new things come along, some older things can still be important and useful! Basically, BBC has become a major multimedia player for the 21st century, all while staying true to its strong radio heritage. I’m talking titans like the New York Times, Wall Street Journal, and Washington Post whose strategic investments into digital subscriptions, multimedia storytelling, and cross-platform integration allowed them to ride the disruptive digital media wave gracefully. No wonder TVs are still around – the way we watch them has just changed a bunch! To Sum UpNew technologies may emerge and try to reshape the behavior of audiences, but traditional media channels have strong roots.

Source: New York Times June 10, 2024 06:14 UTC