Child influencers, who make a lot of money, must now follow same rules as other child stars gettyA new French law has been passed to protect young influencers operating on YouTube and other social media platforms—a rapidly developing avenue of revenue for many children. They will now have the same protection as other under 16s who work long hours, as reported by the BBC, such as child actors or singers. The politician behind the bill, Bruno Studler, told Le Monde that it would make France a pioneer in the rights of child social media stars. Companies looking to employ child influencers must also do so through local authorities. Like many successful YouTube influencers, he moved into merchandising, with a line of collectibles at Walmart and currently has 26.7 million followers.

Source: Forbes October 07, 2020 14:15 UTC