“Somebody who makes a Seat would be happy to sell instead a Porsche,” Mr. Cepeda said, comparing bulk wine to Spain’s household car brand. France has recently been exporting almost 250 million liters of bulk wine, at an average of €1.24, three times Spain’s price, Mr. del Rey said. Carlos Falcó, a Spanish aristocrat whose family runs the Marqués de Griñón wine estate, recently began lobbying politicians to help shift this region away from bulk wine. Advertisement Continue reading the main storySpain’s bulk wine has displaced Italy’s on the European market, particularly in France. Some Spanish wine regions, however, have changed their ways.

Source: New York Times May 28, 2016 18:30 UTC