Shrinkflation: The sneaky way businesses charge more - News Summed Up

Shrinkflation: The sneaky way businesses charge more


By shrinking product sizes, companies can charge more without actually increasing prices. Shoppers could be unwittingly paying more for less at the supermarket as manufacturers shrink product sizes but not prices. The tactic, referred to as “shrinkflation”, allows companies to charge more without actually changing the price of their product. Shrinkflation, also known as “the grocery shrink ray”, “deflation”, or “package downsizing”, is on the rise worldwide and big name brands are not immune. “By using standard units of measurement you can easily compare the prices of products, regardless of their size, brand or the way they are packaged or sold.”


Source: Stuff July 05, 2022 00:10 UTC



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