Mouthwatering aromas and bubbly chatter filled the air as guests enjoyed the simple pleasures afforded by the brand’s grill and steamboat buffet. Seoul Garden Group chief operating officer Siow Yong Wu felt the brand had come a long way since its establishment in Singapore in 1983. “Buffet dining was fast gaining popularity around that time, and our surveys showed it would offer a better dining experience for a larger market. Penang franchisee Joseph Lee said Seoul Garden outlets were among the most popular dining venues because of its vast buffet, offering some 120 items. Siow said they intended to expand heavily with more outlets in the coming years, both within Malaysia and in neighbouring countries.
Source: The Star May 21, 2018 00:00 UTC