Samsung aims to lift its sinking smartphone sales with three new models that will test consumer willingness to buy high-priced gadgets during the worst economic downturn since the Great Depression. The latest Galaxy phones, unveiled Wednesday during an online showcase, will cost $1,000 to $1,300. Samsung is touting the fancy phones, called the Galaxy Note20 and the Note20 Ultra, at a time that Apple is enjoying success with a $399 iPhone released in April. Such phones are intended for buyers who are strapped for cash or unwilling to pay for pricey phones that don't offer big advances over their predecessors. That phone, called the Z Fold2, is expected to cost in the range of $1,500 to $2,000, based on the price for last year's first-generation model.

Source: International New York Times August 05, 2020 17:03 UTC