Room only for ‘real player’ as Super Bowl ad costs hit historic high - News Summed Up

Room only for ‘real player’ as Super Bowl ad costs hit historic high


Related NewsThe Super Bowl is coming. At the Super Bowl, J-Lo and Shakira shake off boundaries to put on a ferocious master dance classTrump congratulates the Chiefs of 'the Great State of Kansas.' “If you’re in business with the NFL and you’re advertising during the Super Bowl, you’re a real player,” Crakes said. According to research firm Kantar, the Super Bowl in-game ad revenue was $434.5 million. "$500 million is a lot of money for anyone, but in the world of media, Super Bowl spots are on a whole other level," Calkins explained.


Source: The Nation Bangkok February 14, 2022 13:19 UTC



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