Rockstar Energy Drink Founder Cashing Out For Nearly $4 Billion, Says The American Dream Is ‘Alive And Well’
Billionaire Russ Weiner founded energy drink Rockstar in 2001. Ethan Pines/The Forbes CollectionAmid tumultuous markets, Rockstar Energy Drink’s billionaire founder Russ Weiner is cashing out. He’s selling Rockstar to PepsiCo for $3.85 billion, in a deal that he tells Forbes should give the country some hope. Before starting Rockstar, Weiner followed in the footsteps of his father, right-wing talk-radio star Michael Savage, and ran for California State Assembly in 1998. When Kanbar rejected the idea, unimpressed with the name “Rockstar,” Weiner quit to launch his energy drink company.
Source: Forbes March 11, 2020 14:15 UTC
