This collaboration will see LMX seamlessly incorporate Pikasso's dynamic DOOH screens into its platform, granting advertisers streamlined access to an extensive audience across the Levant, North Africa, and West Africa regions. Pikasso shares this excitement “Integrating our DOOH screens with LMX opens up a realm of opportunities for the Asian Market to connect with audiences of the MENA & West Africa Regions. This partnership represents a commitment to expand OOH advertising opportunities by both LMX and Pikasso. About LMX:Location Media Xchange (LMX) is the supply-side arm of the Moving Walls Group, providing enterprise software solutions for Out-of-Home media owners. Today, more than 500 media owners worldwide trust the LMX platform.

Source: The North Africa Journal October 20, 2023 12:03 UTC