The Ligue 1 team, Paris Saint-Germain (PSG) have announced a three-season deal with the on-demand and payment services in North Africa, Yassir. Le Paris Saint-Germain et la Super-App de services 𝗬𝗮𝘀𝘀𝗶𝗿 signent un partenariat global ! Noureddine Tayebi, Founder and Chief Executive Officer of the Yassir platform, said, “Yassir is the largest on-demand services and payments company in North Africa. We are confident that our alliance with Paris Saint-Germain, a French club that has become a truly global brand, will enable us to expand into other regional, continental, and world markets. We cannot wait to treat our loyal customers to a unique experience with Paris Saint-Germain.“Marc Armstrong, Chief Revenue Officer at Paris Saint-Germain, added, “We are delighted to team up with a company that shares our philosophy.

Source: The North Africa Journal August 12, 2023 12:31 UTC