For those who have studied at IIT Delhi , and quite a few who haven't, Sassi ka Dhaba, opposite the institute is an institution in its own right. Now, in 2017, five years after he founded Chaayos, one of India's most successful and rapidly growing tea startups, Sassi is just a fond memory. Today, with over a hundred outlets pan-India, it claims to serve more than 3 lakh cups of tea every day. "When we started, one question everyone asked us was whether Indian customers will pay that much (Rs 40-150) for chai. Both Chaayos and Chai Point offer home-delivered chai in insulated "kettles".
Source: Economic Times September 09, 2017 19:30 UTC