Synergies have been the line of defense of conglomerates all over, including that in the Philippines. Coherence of a few core capabilities across diverse product line entities and bringing them to significant scale are the essence of successful synergies in conglomerates, as posited by Leinwand and Mainardi in a 2012 Harvard Business Review article. That’s why increasingly, conglomerates are finding new sources of synergies from one of its the most precious resources, that is data. Another value of central data model for synergy is to facilitate making decisions on where to put investments in terms of new branches. Data as the new source of synergy in conglomerates is an emerging trend in the country, as part of the conglomerate’s move toward digital transformation.

Source: Manila Times July 06, 2017 16:52 UTC