Multi-pronged tourism promo plan unveiled - News Summed Up

Multi-pronged tourism promo plan unveiled


By Dinitha RathnayakeA joint promotional programme is being formulated to attract more tourists to Sri Lanka from Sunday (1) onwards, which is to be implemented by the Sri Lanka Tourism Development Authority (SLTDA), the Sri Lanka Tourism Promotion Bureau (SLTPB), tour operators, and airlines. A special discussion on the action plan to be implemented under this programme was held at the Tourism Ministry recently, under the patronage of Tourism Minister Prasanna Ranatunga. In addition, the Minister has instructed the SLTPB to implement worldwide promotional programmes to attract tourists to Sri Lanka. The main objective of this is to provide accurate information about Sri Lanka to foreign tourists visiting the country, through the tour guides. Among them, 1,580 have been registered with the SLTDA as National Tourist Guides, 1,336 as Tourist Guide Drivers, 934 as Provincial Tourist Guides, and 93 as Local Tourist Guides.


Source: The Nation July 29, 2021 18:00 UTC



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