Morocco: Addoha Profit Jumps 70% as Developer Shifts to Value-Driven Growth - News Summed Up

Morocco: Addoha Profit Jumps 70% as Developer Shifts to Value-Driven Growth


(3 Minutes Read)Douja Promotion Groupe Addoha, founded by Anas Sefrioui, posted a strong financial rebound in 2025, with consolidated net profit rising 70% year-on-year to USD 55.13 million. The surge reflects improved project execution and a strategic shift toward disciplined, value-focused development. Revenue increased 4% to USD 288.45 million, supported by ongoing projects in Morocco, Ivory Coast, and Guinea. Under the previous accounting standards, revenue would have reached USD 373.91 million, indicating significantly stronger underlying growth. The company emphasized that new real estate accounting rules introduced in January 2025 affected revenue recognition but not core business momentum.


Source: The North Africa Journal April 03, 2026 17:44 UTC



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