Mobile apps continue to grab users attention and cash from their wallets, with the average American spending three hours a day on their phones while consumers around the world spent US$76bil (RM317.32bil) on apps this year, reports app analytic firm App Annie. "This is fuelled by growing consumer spend in mobile games – the most popular and profitable gaming format – as well as ever-increasing revenue from in-app subscriptions in non-gaming apps," she said. She added that 2018 has been a particularly good year for social video, hyper-casual games and battle royale games. The top three most downloaded games were puzzle game Helix Jump, endless runner game Subway Surfers and online multiplayer battle royale PlayerUnknown's Battlegrounds Mobile. Despite the poor year Facebook has been facing regarding data privacy concerns, the top downloaded apps were still Facebook, Facebook Messenger and WhatsApp.
Source: The Star December 23, 2018 21:56 UTC