KUALA LUMPUR: Media Prima Bhd (Media Prima) saw a huge increase in numbers, in the leading integrated lg media group’s coverage of the14th Malaysia General Election (GE-14). Media Prima Digital Chief Executive Officer Rafiq Razali said according to Google Analytics, the Media Prima news portals including SAYS, MyUndi, Harian Metro (HM), Berita Harian (BH) and New Straits Times (NST) recorded more than 25.6 million unique visitors and 296 million page views. "MyUndi online news platform and the GE14 mobile app from Media Prima Labs recorded 2.1 million unique visitors with 13.3 million page views between May 9 and May 10. "This achievement is unlikely to be done without the skills and dedication of Media Prima staff and editorial team through the various online portals offered by the Group," he said. He said Media Prima's high digital access throughout the GE-14 coverage was in line with Media Prima's mission to become the premier digital content and commerce company in Malaysia.

Source: New Strait Times May 22, 2018 12:22 UTC