Loblaw gets back into buck-a-beer with ‘no name’ lager - News Summed Up

Loblaw gets back into buck-a-beer with ‘no name’ lager


Grocery giant Loblaw is getting back into dollar suds for some weekends, starting with Family Day, as Premier Doug Ford’s buck-a-beer challenge continues to get a lukewarm response from brewers. The company is launching a “no name” lager in its trademark yellow-and-black packaging from Friday through Sunday at $6 plus 60 cents deposit for a six-pack at select LCBO stores. Grocery giant Loblaw announced Tuesday that it is launching a “no name” lager — in its trademark yellow-and-black packaging — to be sold at $6 plus 60 cents deposit for a six-pack at select LCBO stores this weekend. ( Loblaw )It’s the first time Loblaw has participated in the buck-a-beer sphere since offering some of its President’s Choice brands over the Labour Day weekend, and comes as the lone remaining full-time buck-a-beer offering — from Cool Beer Brewing Co. in Etobicoke — scales back to long weekends only. Have your sayFord touted buck-a-beer heavily in last spring’s election campaign and dropped the floor price of most beer to $1 upon taking office.


Source: thestar February 12, 2019 17:15 UTC



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