Maruti Suzuki India launched a vehicle subscription scheme for individuals in September in Delhi-NCR and Bengaluru, which allows customers to use a new Maruti Suzuki vehicle without actually owning it. Maruti has teamed up with Orix Auto Infrastructure Services India, a subsidiary of Japan-based Orix Corp, for the subscription programme. The subscription for a Maruti Suzuki Swift Lxi is around Rs 14,500 per month. This must be seen as an alternative mode of using the car,” Shashank Srivastava, ED, Maruti Suzuki India Ltd, said. Given the pandemic situation, increased awareness of subscription, and ever-evolving technology, we feel the car subscription business will gain traction in the coming years,” Tarun Garg, director, sales and marketing, Hyundai Motor India, said.

Source: Indian Express December 28, 2020 22:34 UTC