I used to sketch different vehicles and this really sharpened my skills,” Moha told City Biz. Currently, Moha Graphics has employed 20 young men to assist with small duties before Moha starts working on the matatus. He says that, “ Arty matatu culture began between 1991 and 2001, when most matatu owners wanted to give their rides an identity. But back in 2000, the matatu industry faced stiff competition that saw owners blow cash on their rides to attract city passengers. Strategically positioned then was Mohammed Ali, popularly known as Moha, who cut a niche in the matatu art industry and built it into a business that has not only produced many artists, but also transformed his life.
Source: Standard Digital June 10, 2016 08:48 UTC