Adidas is standing behind Kanye West after the rapper described slavery as a choice. CEO Kasper Rorsted said Thursday that Adidas (ADDDF) had not considered dropping West as a designer and celebrity ambassador. "Kanye has been, and is, a very important part of our strategy and has been a fantastic creator," Rorsted said in an interview on Bloomberg TV. West caused an uproar earlier this week when he told TMZ, "When you hear about slavery for 400 years ... For 400 years? Since West signed with Adidas, Powell said Nike and other rivals have also signed more deals with non-athletes.
Source: CNN May 03, 2018 13:21 UTC