Has KFC’s decision to suspend its famous tagline “It’s Finger Lickin’ Good!” taking things a step too far? Finger Lickin’ GoodIn March 2020 the UK’s Advertising Standards Authority received 150 individual complaints after an advert showing KFC customers licking their own, and each others, hands was launched. Some of the online comments about “Finger Lickin’ Good” included:“So licking your own fingers after eating the chicken you’ve just had your hands all over isn’t safe?” queried one commenter. This will be the first time in 64 years that the fast-food giant has suspended it’s famous “It’s Finger Lickin’ Good” campaign. So what do you think, is KFC no longer “Finger Lickin’ Good”?
Source: The North Africa Journal August 29, 2020 08:26 UTC