However, the returns investors can look forward to will depend on how consistent ECF issuers are in delivering strong exits. “I don’t think these kinds of ECF platforms will be particularly strong with returns. I think that is a key advantage we have over most other ECF platforms in the market. According to pitchIN co-founder and chief strategy officer Kashminder Singh, while most ECF deals tend to be technology start-ups that are in the growth stage, more traditional bricks-and-mortar businesses are now using ECF platforms to raise funds. Ata Plus’ Elain Lockman believes that more needs to be done ECF platform operators to improve awareness of the asset class among the investing public.

Source: The Edge Markets February 11, 2020 06:56 UTC