Minist­ry of Inform­ation & Broadc­asting says condom advert­isemen­ts will now be allowe­d only betwee­n 10pm and 6amNEW DELHI: India imposed restrictions on Monday on advertising condoms on television, saying ads would only be allowed late at night as they could be inappropriate viewing for children. The Ministry of Information & Broadcasting said condom advertisements will now be allowed only between 10pm and 6am to avoid exposing children to such material and to comply with government rules. The ministry told all television channels in an advisory “not to telecast the advertisements of condoms, which are for a particular age group and could be indecent/ inappropriate for viewing by children”. Condom ad featuring ex-porn star Sunny Leone stokes anger in IndiaTalking openly about sex and contraception is still largely taboo in India. Conservative social norms mean many men and women are still embarrassed to shop for condoms, whose usage remains low in rural areas of the country.

Source: The Express Tribune December 11, 2017 16:30 UTC