The bigger growth rate owed to the opening of more MCM shops, one at Siam Paragon and the other at Central Embassy, as well as TOD’s entry into PP Group. So PP Group has even greater confidence in investing. We have invested in a new system to create a PP Group loyalty programme. “There will be two membership categories – PP Pearl and PP Pure – based on a customer’s spending in one year. PP Group has tested online distribution by selling Longchamp and MCM via the Line app.

Source: The Nation Bangkok May 08, 2018 04:30 UTC