Charlie FinkWhat is Augmented Reality (AR)? Augmented Reality (AR) is the infusion of virtual and real life by integrating digital information with the environment in real time. Unlike Virtual Reality (VR), AR just overlays information on the existing environment. So, if Pokėmon Go might is the tip of the spear, Snapchat is the AR missile — more advanced and farther-reaching. Charlie Fink is a former Disney, AOL and AG Interactive executive who writes about VR, AR and new media.

Source: Forbes March 15, 2017 20:03 UTC