How Noah Centineo epitomizes Netflix's evolving approach to viewer data - News Summed Up

How Noah Centineo epitomizes Netflix's evolving approach to viewer data


(CNN) As of Wednesday morning, Katie Couric didn't know who Noah Centineo was. When Netflix chief content officer Ted Sarandos dropped the name on stage -- calling the actor "one of the biggest movie stars in the world" -- at Vanity Fair's New Establishment Summit, the veteran journalist and respected interviewer admitted she was not familiar with the name. But, she said, "I think some of my coworkers in their twenties" know of Centineo and the Netflix movie that propelled him to stardom, 2018's "To All the Boys I've Loved Before." That's new in the last five years." On Centineo, a 23-year-old whose earlier credits included roles on "The Fosters" and "Austin & Ally," Sarandos said, "he was a complete unknown a couple of years ago, and he is a massive star right now."


Source: CNN October 23, 2019 19:52 UTC



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