Its simplicity, and elegantly designed packaging, great presentation, along with the slightly cheeky name Hims & Hers looked very on-brand for Target. Launched in November of 2017, the brand founded by Andrew Dudum goes where few brands have dared. I was able to reach out to Hilary Coles, Co-Founder and VP of Merchandising for Hims & Hers, via their PR firm. forhims.comA Differentiated BrandThe brand offers access to experienced, licensed medical professionals who can both consult and treat a wide range of medical conditions. IPO PlansIn July, it was reported that the San Francisco-based Hims was looking for a special purpose acquisition company (SPAC) to take the company public.
Source: Forbes August 31, 2020 23:26 UTC