Hershey Takes Customers Seriously, Not Literally - News Summed Up

Hershey Takes Customers Seriously, Not Literally


This column doesn’t make stock calls. This column is not irrationally exuberant about the market for sweet packaged snacks given the frequency at which Americans are told to stop eating sugar and to stop eating processed food and to stop snacking. Still, it’s worth remembering that not every consumer is craving locally grown, organic quinoa. And there seems to be at least one CEO in the food industry who understands that Americans aren’t always willing to eat as instructed.


Source: Wall Street Journal September 27, 2018 19:30 UTC



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