Goop Inc., the lifestyle company founded by Oscar-winning actress Gwyneth Paltrow, agreed to pay $145,000 to settle allegations it made unscientific claims about the benefits of three products. Goop sold Inner Judge Flower as helping prevent depression. In addition to the settlement, Goop agreed to refund money to customers who purchased the products and stop making claims about their efficacy. “Goop provides a forum for practitioners to present their views and experiences with various products like the Jade Egg,” Erica Moore, the company’s chief financial officer, said in an emailed statement. “The law, though, sometimes views statement like this as advertising claims, which are subject to various legal requirements.”

Source: thestar September 05, 2018 03:11 UTC