The Glitch employs 240 people working out of offices in Delhi and Mumbai offering digital, planning and content services. ItNew Delhi: WPP-owned media agency GroupM said on Monday that it has agreed to buy a majority stake in the independent digital creative agency The Glitch, which will retain its branding. The acquisition will strengthen GroupM’s growth plans by offering its clients access to a wide portfolio of digital marketing services and content solutions. The Glitch employs 240 people working out of offices in Delhi and Mumbai offering digital, planning and content services. In January last year, GroupM acquired a majority stake in the media agency MediaCom India, a joint venture between GroupM India and Sam Balsara, the principal shareholder of the Madison Media group.

Source: Mint February 12, 2018 18:00 UTC