Lager brand Grolsch is to be discontinued in the UK after 35 years on supermarket shelves. The brand's owners, the international Asahi group, told trade journal The Grocer that a brewing deal with its UK manufacturer had come to an end. The Grolsch brand became a part of the SABMiller group in March 2008. Asahi acquired the then Grolsch brand from Anheuser-Busch InBev in 2016 along with other former SABMiller beer brands including Peroni Nastro Azzurro. This week, the Asahi Group downgraded its full-year forecasts partly because of foreign currency headwinds at its overseas units.

Source: Daily Mail November 08, 2019 12:35 UTC